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The CMO Survey for marketers honored three flagship brands that created the key success factors for marketing . The honors went to : Apple, Coca-Cola and P&G. CMO surveys measured the popularity of brands to gauge a much more broader term called marketing excellence. The changing world of client-agency relationships does spark surprises about how old brands work on design, sense, and sensibilities. Snapple is an ice tea that I like drinking. Switched from aerated drinks to snapple.
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