How to optimize

Social Media

Optimization is a complex word that means the same as refresh. It is an action verb. Grammar that talks about making the best of what you have, and taking advantage. If someone has a fancy wallet, the best way to optimize the wallet would be to fill it with cash, cards, loyalty coupons, membership deals, and, bills/receipts. If someone has a PC, the best way to optimize that would be to put home pictures, fancy videos, marriage videos, celebrations etc.etc. It is an optimistic way of saying that hang in there. There will be conflicting requirements, conflict of interest, and extreme scernarios but before we use Search Engine, Excel Solver, or Goal Seek type of advanced analytics to make informed allocations, let's look at the raw data, and find the best compromise. Let's give power to the end user. Democratize the process, and make tasty digital cupcakes.

Content specialists, riding on cultural stereotypes ethnicity issues, or a consumer behavior need to work on bespoke solutions, and optimize those to identify values, and themes that generate boldness, and ambition for those who are powerless.

The way to work on a digital millenial media strategy would be to look at creating measurable media schedules with high returns. That would need scanning new trends, tracking social conversations, interpreting word of mouth, and feeding technology platforms, mobile marketing solutions,  to  build social fabric- online or offline. GRP is Gross Rating of Pleasures. There are markets in America that track advertisements, and give answers to the effectiveness of commercials. If that chip has to get into the mind of a consumer, then we can optimize the consumer. Take advantage of the end consumer, and use it to give solutions.
making content specialists get ready for their newsfeed. Top trends in KL today are:

1. #Top100Lies
2. #ThinkingaboutYou
3. #SS4Seoul

After those cherries have been picked, and analyses done, good to use that immediate warning to take precaution.  If there is internet, and broadband in office, nice to know what are the top 5 things that we can do to refresh. If there is a television at home, content specialists, and advertisers need to know how to improve Gross Rating of Pleasures by following all that's trending in  minds of tweens, and 18-34s.

The south East Asian values  hinge around  family, health, and freinds. Similar to the values that a Chinese in Hong Kong has. That reflects in the leisure destinations that Malaysians choose over weekday, and weekend. Shopping malls, and Cinema remain the holy grail. They go to nearly the same places on weekday, and weekend. Also they love to communicate.  So to get into the minds of this ethnicity, it is to really look at the touchpoints that help them plan their journey from home to office. Every agency needs to get the consumer and the brand be seen on top. The digital branding experts, and performance experts need to churn adaptive planners who could look at the sky, and dive into the deep pool...take risks, and enjoy taking them. Make business plans, and keep them ongoing.